Running until July 19, the expo offers free admissions to all visitors, along with book vouchers with a total value of five million yuan ($773,900).

Apart from a wide collection of books, it also features more than 600 events including a readers’ conference, the award ceremony for the yearly “top 10 readers”, panel discussions with literary experts, and a reading festival for children.

High-tech methods including VR and live streaming are also adopted to make the expo available to book lovers around the country, who can view the venue and the events in their own homes.