男友太凶猛1v1高h,大地资源在线资源免费观看 ,人妻少妇精品视频二区,极度sm残忍bdsm变态

The entrepreneur's haven

By Zhong Nan, Zhou Lanxu, Ren Xiaojin,Chen Meiling, Wang Ying in Shanghai, Jing Shuiyu, Liu Yukun and Liu Zhihua | China Daily | Updated: 2019-02-11 11:18
Share
Share - WeChat
Felix Wendlandt, founder of Brander Urstoff, a German craft beer variety made in China. [Photo provided to China Daily]

Crafting a novel beer culture in mainland

Felix Wendlandt believes some great qualities or traits distinguish foreigners who own businesses in China: "resilience" and an ability to adapt quickly to a fast-changing market environment.

Even though the craft beer industry is very competitive not only in Shanghai but across China, many foreign craft beer brands are competing with local rivals to get in and grow.

The 31-year-old German citizen Wendlandt made a bold move in 2016 to start a company in Shanghai and launched Brander Urstoff, a German craft beer variety made in China with his business partner.

"The idea behind this move is that we discovered Chinese beer drinkers have developed a deep interest and broad knowledge about craft beer. They developed a sense for beer and its ingredients and are able to distinguish a bad brew from a good one, over the past years," said Wendlandt, an industrial engineer by education but now the general manager of Brander Urstoff.

The firm now supplies its products to over 250 restaurants, bars and hotels in 25 Chinese cities, thanks to the country's growing number of craft beer drinkers.

"This development leads to a tremendous market shift: consumers choose premium and craft beer over industrial beer-a real premiumization," he said. "This market shift triggers a decrease in the market size but parallelly to an essential increase in the quality of the consumed beer and thus, to a higher market value-Chinese consumers are willing to pay for quality."

Obviously, China did great over the past two decades with its reform and opening-up policies, he said.

Thousands of well-educated students graduate from universities, start to work with fast-growing, innovative Chinese companies or establish their own company each year.

Entrepreneurship is a huge thing among young Chinese, and they are very ambitious and creative.

"We started our company in a co-working space in Shanghai. It was amazing to see how many young Chinese started their own company and succeeded," said Wendlandt.

|<< Previous 1 2 3 4 5 6 7 8 9 10 11 Next   >>|
Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
主站蜘蛛池模板: 兴安盟| 西华县| 出国| 麟游县| 徐闻县| 自贡市| 罗定市| 当阳市| 苏尼特左旗| 周宁县| 河源市| 桐乡市| 金寨县| 永年县| 奉节县| 翁牛特旗| 开远市| 蕉岭县| 博湖县| 沙河市| 铜陵市| 元谋县| 黑龙江省| 云安县| 城步| 常州市| 白银市| 阿巴嘎旗| 射洪县| 大兴区| 井陉县| 深州市| 阿克苏市| 克拉玛依市| 门头沟区| 财经| 漾濞| 赤峰市| 永登县| 远安县| 灯塔市|