The tour navigates the history of Mickey becoming an icon of popular culture worldwide and representing joy, courage and friendship. Also on show are works by contemporary artists drawing on their thought and fantasies inspired by the personified mouse. Creations by Chinese artists have been added to the different stops to enrich people's experiences.

The tour began in 2018 when Disney mounted the exhibition to celebrate Mickey's 90th anniversary, opening in New York City and traveling to Tokyo. It has offered a chance for people who have watched Mickey animations to share their memories and meanwhile, the contemporary art which reinterpret Mickey in a new context has renewed the cultural meanings of the character.